💙 Gate Square #Gate Blue Challenge# 💙
Show your limitless creativity with Gate Blue!
📅 Event Period
August 11 – 20, 2025
🎯 How to Participate
1. Post your original creation (image / video / hand-drawn art / digital work, etc.) on Gate Square, incorporating Gate’s brand blue or the Gate logo.
2. Include the hashtag #Gate Blue Challenge# in your post title or content.
3. Add a short blessing or message for Gate in your content (e.g., “Wishing Gate Exchange continued success — may the blue shine forever!”).
4. Submissions must be original and comply with community guidelines. Plagiarism or re
Web3 Marketing Expert Analysis: The 5A Model and AARRR Assist in the Precise rise of encryption Projects
At an event focused on Web3 marketing, an industry expert shared her insights on current marketing strategies. She emphasized that businesses should center their market entry strategies around core marketing concepts such as user needs, market supply, value creation, and satisfaction. The expert pointed out that the market is composed of three elements: population, purchasing power, and buying desire, and different markets often have their own preferences and characteristics.
Taking a recently popular game as an example, it has been exceptionally popular in certain countries and regions, even attracting the attention of the government. This phenomenon reflects that the game accurately grasps the economic environment and user needs of a specific market. Experts believe that marketing is a continuously evolving process, with its core being product-centric, attracting new users by promising exceptional value, and retaining and developing existing users by creating satisfaction.
With the development of technology, marketing strategies are constantly upgrading. Currently, marketing has entered the 5.0 era, characterized mainly by the use of intelligent technologies such as AI, VR, and AR to enhance customer value. By combining technology with human-centered thinking, it is possible to maximize customer value and achieve long-term growth.
In the specific marketing growth models, experts mentioned the 5A model and the AARRR model. The former focuses on precise user guidance, while the latter emphasizes comprehensive user experience. For the project's content marketing, the focus should be on product positioning, channel selection, copywriting content, collaboration strategies, visual presentation, and SEO optimization.
Considering the rapidly changing nature of the cryptocurrency industry, experts suggest that businesses should remain flexible and continuously adjust their marketing strategies based on the latest market dynamics. This event brought together several industry experts and investors to discuss hot topics such as personal branding, marketing strategies, community culture, organic growth, and user acquisition and retention, providing attendees with valuable insights and experience sharing.